Our Mission

We fuel everyday adventure and connection through tasty, healthy snacks inspired by the world.

Afar Foods founder Gene Zhu with his mom, Min

Our Story

Tired of sugary bars and oily chips, I decided to cook up a tastier, healthier snack. A year and 500+ recipe tests later, I created the Afar bar.


Together with my mom, I turned Afar into a business, the two of us handmaking the first 50,000+ Afar bars ourselves in a ghost kitchen. Today, we’ve outgrown the kitchen and shared 400,000+ Afar bars with 20,000+ snackers!


I eat them daily, and I hope you love them as much as I do. Happy snacking!

Afar Foods founder signature

Gene Zhu, Founder

5,500+ Afar Bars Donated and Counting!

We believe everyone deserves access to nourishing food. That's why we've donated over 5,500+ Afar bars to families in need through non-profits like City Harvest and Baby2Baby.


Every order from you helps us keep giving back, one Afar bar at a time. Want to support? Make a contribution (funds or food) via these links: City Harvest and Baby2Baby.

Afar Foods donation to City Harvest